Monday, November 27, 2006

Dove beauty campaign



Kampanye iklan Dove ini sudah termasuk lama, sejak tahun 2004 banyak yang memuji iklan ini.

Termasuk saya.

Konsep yang mereka buat bagus dan sangat 'manusiawi', mereka membuat ikatan emosional yang bisa menyentuh orang-orang yang melihatnya.

They called it: self esteem fund for real beauty.

Mereka memperlihatkan sebuah fakta bahwa:

What's the truth about beauty? Dove recently set out across 10 countries and interviewed 3,000 women to find out.

* Only 2% of these women describe themselves as “beautiful”
* About 3/4 of them rate their beauty as "average"
* Almost 1/2 of them think their weight is "too high"


Belum lagi ditambah kenyataan anak-anak ABG yg berlomba-lomba me'rubah' dirinya menjadi cantik. Untuk menyikapi itu, Dove punya program yang bernama Uniqely me! yang sudah berjalan dari tahun 2002, mungkin iklan diatas sebagai salah satunya...

saya sendiri beberapa waktu yg lalu sempat mengalami krisis 'apakah diri saya menarik ' yang saya tanyakan dan sempat buat down. Tapi mendengar seseorang yang selalu berkata 'Honey, you're beautiful' mententramkan hati saya..

Saya sendiri tidak tahu apa saya cantik/menarik ato tidak untuk orang lain. Tetapi sepertinya kalo mengkhawatirkan timbangan terus menerus, hidup saya takkan tenang.

Di Indonesia, kampanye yang saya tau se'nada' ama ini adalah iklan online di kompas.com yang memperlihatkan beberapa wanita 'normal' (bukan yg wajah setengah bule, rambut panjang hitam lurus, badan kurus, kulit putih) yang sepertinya adalah sahabat. programnnya sendiri namanya 'real beauty friends' dengan slogan 'Ekspresikan diri Anda apa adanya' dan juga mengajak yang lihat untuk ikut lomba foto sahabat tersebut.

Tetapi sayangnya, ketika kalian klik 'ungkap rahasia mereka' maka munculah produk-produk Dove.

hmmmm...

kemana ajakan ttg self-esteem fund seperti iklan di negri lain itu???? Bodohnya saya yang mengira itu pesan utama mereka. Apa mereka masih takut kehilangan pembelinya kalo tidak memakai model yang cantik setengah bule itu? (merujuk sinis iklan short movie nya lux *dengan gadis2 ekstravaganzanya, walo masih salut juga dengan strategi naikkin image dia dari sabun untuk kalangan biasa jadi untuk kalangan 'berkelas')

Tidak tau seh perkembangan iklan Dove di indo sekarang gimana, tetapi saya menunggu dengan penuh harap ada iklan yan bisa mententramkan hati gadis-gadis kecil, yang membuat mereka tidak usah takut akan 'perbedaan' mereka.

Tidak perlulah mereka takut pada jerawat yg baru tumbuh,atau membenci rambut keriting keriwil mereka,atau membenci kulit hitam mereka, atau tidak perlu takut untuk makan makanan berlemak, tidak perlu malu untuk memakai kacamata dan tidak perlu berpikiran tidak ikut ke 'party' berarti tidak keren.

beauty is unique :)

Wednesday, November 22, 2006

burqa: etika atau moral

locatin: di kelas Ethics

partai VVD mendukung pelarangan burqa di Belanda.

Etik: suatu aturan yang di-amini- oleh society
Moral: suatu aturan yang di-amini- oleh HANYA individual

Burqa dilarang salah satunya karena salah satu ETIKA di Belanda adalah bisa melihat mata orang yang diajak bicara tersebut.

Dosen ak berpendapat, burqa adalah aturan moral orang tersebut, itu dipercayai oleh orang tersebut untuk dilakukan. Bagi individual tersebut, burqa adalah hal yang benar.

Ak ga tau, apakah melihat mata orang yg diajak bicara adalah etika dari negara ini, atau hanya moral vagi orang2 tertentu.

Tapi menurut ak, burqa adalah 'hak' dari orang tersebut. Tetapi apabila ada hak kita tertubruk etika dari negara yang kita tinggali, apa yg bisa kita lakukan?

Kenapa negara yang mengatakan 'bebas' ini, ternyata mempunyai aturan2 yang kadang tidak membebaskan penduduk, terutama orang asing :)

kekeekke update lebih lanjut nanti deh :p komen dan pendapat dipersilakan :D

Sunday, November 19, 2006

Sometimes, I wonder...



sometimes, I wonder..

how could her magic fingers erases my tears
how could her hug escapes my worries
how could her words makes me calm
how could her brain gives me outcome to my problems
how could her eyes spreads warmth inside my soul

sometimes, I wonder

how could she love me unconditionally

she has ears to listen my story, my grumble
she has hands to hug me
she has mouth to teach me
she has tears to teach me how she love me so much,
no matter happens..

and i miss her so much, mom..
i need you right now,..


Mom i have problems right now, i really need to talk to you
to share to you, but I cant
I only able to write it here, and somehow hope that you will read it
Mom, no one replace you, not her, not him,
mom, i dont want to loose my soul, dont want to loose my motivation,
dont want to loose my bulan,
bulan who always has lot of motivations,
mom, i want to always have motivation,
motivation to moving on,
motivation for being a tough girl,
mom,
i really hate myself who only muturing my problem,
i want to always have efforts mom,
effort to move on,
and dare facing the world,
mom,
i dont want to afraid with future,
future that i dont know,
future that i havent decide yet,
(*you all, please stop asking me 'what am i planning after i graduate')
mom,
i dont want to loose because of my own expectation,
expectation that always controlled me,
freak me out,
mom,
i want to become better everyday,
i want to learn every day,
i want to dare facing the world,
mom,
sometimes i hate myself,
sometimes i can not see any strenght in myself..
sometimes i have low self esteem which screw my day up,
i loose my self-confidence,

mom,
i dont want to loose myself,
not before i get all my dreams become true,
not before i able to make you proud to me,
mom,
please pray to me,
please always love me from heaven,

you,
please forgive for all of my annoying attitude today,
i know that you hate my annoying-demanding-desperate attitude today,
i know that today you met to superdesperate me which annoys you so much,
i know that you hate that,
but plase, for today, just stay there, and listen my grumble,
and please cheers my day up,
i dont need psikiater,
i need you..
please be patience to me,

sometimes I wonder,
why i need some hours to close my eyes,
breathing,
and forget about my expectation for a while,
forget about the facts that hurted me,

mom, i need you to wash my brain,
and ready to begin my fight again..

*at this time, i remember for us 3,5 years ago
me was crying in front of you
and i was wondered whether i capable to achive my dreams
i was so down that day, just like today,
and you try to cheers me,
but deep inside my heart,
it was not that i was worried
but,
wheter i capable to make you and dad proud to me,

today, that question flying in front of my head too,
what i want to do is make you and dad happy and proud to me
to erase my guilty because i was forced you for being here,
and to fulfill my promise to you

mom, are you proud to have a daughter like me?

i heard my mom whispered to me: "bulan, jangan pernah putus asa"

Friday, November 10, 2006

never get enogh..

never get enough with this song...
love it :)


pesan

hari ini ak ngerasa kalo Tuhan sedang mengedipkan mata
dan bilang,

"see bulan, ak tidak sejahat itu ama kamu kan ;),
kamu yang harus tau 'jalan' kmu sendiri"

dan Dia menyuruh aku untuk berpikir instead nangis2 ga jelas...

:) Allah Akbar

Wednesday, November 08, 2006

The Kooks

Lagi suka ama lagi ini neh...

The Kooks- she moved in her own way



lagunya ceria jadi dengerinnya buat seneng :D ...
tambah lagi, vokalis nya caakep :D (oowhh Luke :D)
* lagian tuh cowok tipenya bulan bangeettt :D ya gak pik :p

mari mari bernyanyi...

"She Moves In Her Own Way"

So at my show on Monday
I was hoping someday
You'd be on your way to better things
It's not about your make-up
Or how you try to shape up
To these tiresome paper dreams
Paper dreams, honey

So now you pour your heart out
Your telling me you're far out
You're not about to lie down for your cause
But you don't pull my strings
'Cos I'm a better man
Moving on to better things

Well uh oh, oh I love her because she moves in her own way
Well uh oh, oh she came to my show just to hear about my day

And at the show on Tuesday
She was in her mindset
Tempered furs and spangled boots
Looks are deceiving
Make me believe it
And these tiresome paper dreams
Paper dreams, honey
Yeah

So wont you go far
Tell me you're a keeper
Not about to lie down for your cause
And you don't pull my strings
'Cos I'm a better man
Moving on to better things

Well oh oh, oh I love her because she moves in her own way
Well oh oh, oh she came to my show just to hear about my day

Yes I wish that we never made it
Through all the summers
Their keeping us instead of
Kicking us back
Down through the suburbs
Yes I wish that we never made it
Through all the summers
Their keeping us instead of
Kicking us back
Down through the suburbs

But uh oh, I love her because she moves in her own way
But uh oh, she came to my show just to hear about my day
But uh oh, oh I love her because she moves in her own way
But uh oh, oh she came to my show just to hear about my day

not over yet..

lagi banyaaaakkk bgt menghabiskan waktu di depan kompi tanpa bisa ngeblog.

yes, indeed..

lagi banyak deadline :(

and still, not over yet..